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[Report] Work, workforce, workers Reinvented in the age of generative AI
Jan 16, 2024
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Work reinvented, workforce reshaped, workers prepared

Gen AI is already showing broad potential to redesign processes across the entire value chain.

The gen AI revolution is different than anything that’s come before it. Anyone can use it to automate or augment basic tasks, but gen AI is already showing much broader potential to reinvent processes across the entire value chain. To scale this groundbreaking technology responsibly so that work improves for everyone, leaders need to lead and learn in new ways. This means setting and guiding a vision for how to reinvent work, reshape the workforce and prepare workers for a gen AI world, while building a resilient culture to navigate continuous waves of change.

Gen AI is poised to provide the most significant economic uplift and change to work since the agricultural and industrial revolutions, and will lead to a reinvention of work with more human-centric work processes. Gen AI is democratizing business process redesign, giving everyone—from assembly workers to customer service agents to lab scientists—the power to reshape their own workflows. In fact, our research shows that gen AI offers a trio of opportunities: it can accelerate economic value and drive business growth while also fostering more creative and meaningful work for people.

 

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