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Blink Announces Strategic Partnership with LineZero to Facilitate Meta Workplace Transition
Aug 28, 2024
Blink, a leading employee super-app, announced a strategic partnership with LineZero, a top provider of workplace community solutions and Meta Workplace's largest global partner. This collaboration aims to assist Meta Workplace customers in transitioning to Blink’s platform seamlessly, following Meta's decision to shut down its Workplace operations by Q3 2025. The partnership focuses on enhancing employee engagement and connectivity, especially for frontline workers, leveraging LineZero's expertise in data migration and technology application integration. Blink offers a mobile-first communication and collaboration platform with high adoption rates, boasting a significant decrease in employee turnover.



Collaboration Offers Enhanced Frontline Employee Engagement Solutions

BOSTON-Blink, the leading employee super-app, today announced a strategic partnership with LineZero, a leading provider of workplace community and culture solutions, and the largest Meta Workplace partner globally. This collaboration leverages the existing relationship between both companies, offering Meta Workplace customers a seamless transition and upgrade to Blink’s employee experience platform following Meta’s announcement to close its Workplace operations.

Meta’s decision to close operations of Meta Workplace by Q3 2025 has left many companies challenged in finding a modern solution that enables a smooth transition of their workforce and data while offering a more innovative approach to deepen employee engagement and strengthen ties between employees and their companies.

“Our goal is to support the thousands of Meta Workplace customers seeking new solutions to drive employee engagement through a great internal comms tool,” said Sloan Kendall, head of global partnerships, Blink. “Partnering with LineZero provides customers with an easy migration of workforce data and technology applications into Blink’s platform. With LineZero’s expertise and Blink’s proven track record, we are excited to empower companies to migrate smoothly from Workplace and upgrade to Blink to enhance their employee engagement experience.”

Blink is a mobile-first, all-in-one communication and collaboration platform designed specifically for frontline workers. It allows companies to connect their entire workforce, regardless of location or device, through a single unified platform. With Blink, employees can stay updated with company news, chat with colleagues, access essential tools, send personalized kudos, complete surveys, and much more. Blink boasts industry-leading adoption rates, reaching up to 95% of employees and decreasing employee turnover by 26% in some cases.

“Blink’s platform is an ideal Workplace replacement for customers looking to modernize the way they engage their people,” said Greg Sugar, president, LineZero. “While organizations valued the similarity between Workplace and Facebook, we often heard there was a need to engage workforces with a tool that better represents how they interact with technology today. Blink approaches the frontline with an employee experience that meets them where they are. We are so excited to help organizations smoothly transition from Workplace to Blink’s platform. This partnership reflects our shared commitment to creating better employee experiences and shaping the future of work.”

The partnership highlights both companies’ commitment to enhancing employee engagement and creating a positive work environment. The collaboration ensures that Meta Workplace customers can migrate easily to Blink’s platform that enhances their engagement strategies and aligns with their long-term goals.

For more details on working with LineZero and Blink for a migration or implementation, visit LineZero’s blog.

About LineZero

LineZero, a certified B Corporation, is an employee experience consulting company serving organizations of all sizes including many Fortune 500 and Global 2000 companies. LineZero is customer obsessed and its mission is to build connection, culture, and community digitally and create more fulfilling and enjoyable work experiences for everyone. The services offered by LineZero include digital community assessments and implementations, digital community security and compliance, and change management and adoption services. The team at LineZero is proud to live their values of People First, Be Like Gumby, and Do It Right, doing what they do best every day: helping enterprises optimize and elevate their employee experience and internal communications. Visit linezero.com for more information.

About Blink

Blink is a leading employee super-app designed for frontline organizations. The company aims to revolutionize employee work life by bridging the digital divide between deskless and desk-based employees, enabling effective communication and engagement in distributed organizations. Blink is used by industry-leading companies, including RATPDev, Elara Caring, and Domino’s. Each user opens the app an average of seven times a day, helping lower frontline attrition by up to 25%. Founded in 2015 and with offices in London, Boston, and Sydney, Blink is a Leader in the G2 Grid® for Best Employee Engagement Software. Visit joinblink.com for more information and follow on LinkedIn.
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