Well, an AI-driven health engagement company based in Chapel Hill, has raised $30 million in new funding, bringing its total to over $150 million. This round will accelerate the development of its AI platform, concierge services, and predictive health analytics, aiming to empower employees with highly personalized, data-driven daily actions. With strong engagement metrics—300 interactions per user annually and a 25% daily active rate—Well demonstrates tangible health improvements across Fortune 500 clients, making a compelling case for AI’s transformative role in workforce well-being.



CHAPEL HILL, N.C., April 15, 2025 - Well, a leading innovator in AI-driven health engagement, has secured $30 million in additional funding. This investment propels Well's total funding to over $150 million, to help fuel the expansion of Well's AI platform, enhance operational capabilities, and further enable the company to proactively predict and address emerging health risks within employee populations. The funding round was supported by new strategic partners and existing lead investors from previous rounds of funding.

"Well's phenomenal engagement metrics—averaging 300 interactions per member annually, with a striking 25% of our users engaging daily—clearly demonstrate the platform's power and intuitive design. But the real story is in the results. We're seeing 90 Net Promoter Score (NPS) and tangible 5%+ improvement in critical Healthcare Effectiveness Data and Information Set (HEDIS) measures across diverse Fortune 500 populations, proving that our personalized approach isn't just user-friendly, it's life-changing impact for many of our members," said David Werry, Co-Founder & President of Well.

The investment will be used to enhance several key areas:

• Expansion of AI Capabilities: Further development of Well's AI algorithms to analyze real-time health data, deliver precise and highly targeted daily interventions and incentives to anticipate and address individual health needs.


• Improved Concierge Support & Rapid Innovation: Enhance its whole-person, concierge services provided by Well Guides (nurses, pharmacists, social workers, nutritionists, and billing experts) and expand its Intervention Design Lab, facilitating rapid testing and deployment of new engagement strategies, keeping pace with shifting employee needs and business priorities.


• Enhanced Risk Prediction: Strengthening advanced analytics to detect emerging risk patterns, allowing employers to proactively address rising health costs and long-term medical trends before they escalate.

This significant investment underscores the growing recognition of Well's potential to revolutionize employee health and well-being. Unlike traditional approaches, Well focuses on the "N of 1," tailoring interventions, incentives, and existing benefits to each employee's unique needs.

"Well translates the complexity of each individual into clear, personalized daily actions, delivered through a sophisticated engagement platform that works relentlessly to empower employees to take control of their health and helping employers create healthier, more productive workforces," said Gary Loveman, Co-Founder & CEO of Well.

Learn more about how Well can transform your employee wellness program by visiting https://www.well.co/.

About Well

Well is a dynamic health engagement system on a mission to be the world's most effective partner in advancing individualized health. The company tackles one of the biggest challenges in healthcare: helping people take the actions proven to improve their health, ultimately reducing costs and driving better outcomes.

By serving as a daily health partner, Well proactively engages members in their highest-priority health opportunities while boosting benefits utilization, optimizing spend, and positioning HR as a strategic driver of workforce health and performance.

Headquartered in Chapel Hill, N.C., Well also has offices in Newton, Mass., Minneapolis, and New York City.